Nice round there now with the pedestrianisation allowing lots of outdoor seating. Spent too much time wandering
round there the last few years between visits to GOSH. Years ago when at London Merchant we owned the Fitzroy Tavern, a lovely big pub. Directors decided to flog it for £3.5m. I argued long and hard against it but lost 😞 Around that time we revived the name Fitzrovia to give the area an identity, worked well.
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